{"id":1477,"date":"2024-04-14T09:42:41","date_gmt":"2024-04-14T09:42:41","guid":{"rendered":"https:\/\/oneiricworlds.com\/en\/?p=1477"},"modified":"2024-04-14T09:42:42","modified_gmt":"2024-04-14T09:42:42","slug":"marketing-pet-the-dog","status":"publish","type":"post","link":"https:\/\/oneiricworlds.com\/en\/2024\/04\/marketing-pet-the-dog\/","title":{"rendered":"Marketing &#038; Pet the dog"},"content":{"rendered":"\n<p>Hello there !<\/p>\n\n\n\n<p>Here come the latest news ! Last month I essentially spent my time on 3 subjects:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">I &#8211; Marketing<\/h3>\n\n\n\n<p>And yes, you know it now, I force myself to spend more time on marketing\u2026 and boy is it difficult. I tried to optimize my reddit ads, but I was disappointed in the results. It seems the longer the ads run, the lower the conversion rates. So I tried to go back to organic posts. <strong>One did quite well<\/strong> on r\/pcgaming:<br><a href=\"https:\/\/www.reddit.com\/r\/pcgaming\/comments\/1byxmvv\/hi_ive_been_working_solo_on_zefyr_a_thiefs_melody\/\">https:\/\/www.reddit.com\/r\/pcgaming\/comments\/1byxmvv\/hi_ive_been_working_solo_on_zefyr_a_thiefs_melody\/<\/a><\/p>\n\n\n\n<p>I also took the time to apply to 4 festivals for this summer. Sadly, I received negative answers from the last ones I applied too. A bit harsh for the moral.<\/p>\n\n\n\n<p>On the Steam side, I <strong>built and fixed my full game and the prologue<\/strong> version too to have them validated by Steam, and they were accepted ! I have officially <strong>passed the Steam quality test<\/strong>. From now on, I shouldn&#8217;t be annoyed with the process anymore. I also reworked the tags for the Steam pages. It seems to perform OK for the prologue but not that much for the full game. People don&#8217;t discover it on Steam. But the prologue is free, so I guess this can influence things.<\/p>\n\n\n\n<p>Finally, I kept <strong>mailing streamers<\/strong>, but no luck this time.<br>However, one streamer from my previous contacts tried my game and interviewed me! He was super nice and it was a pleasure to answer his questions. You can <strong>check out the interview<\/strong> (in French) if you want to know more about how I work: <a href=\"https:\/\/www.youtube.com\/watch?v=BFKFDEz1bLs\">https:\/\/www.youtube.com\/watch?v=BFKFDEz1bLs<\/a><\/p>\n\n\n\n<p>So in the end, a bit of a depressing month for the marketing except for the reddit post &amp; the interview.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">II &#8211; Mini Game<\/h3>\n\n\n\n<p>Last month, we had holidays here in France, and with the kids at home, it&#8217;s always a bit difficult for me to work fully on the game. So I worked on a <strong>small project<\/strong> that I called <strong>Lantern Island<\/strong>. It&#8217;s a small wholesome game where you play as Maya, a young girl trying to save the lantern festival on a nice cosy island. It&#8217;s supposed to be somewhere between &#8220;A short hike&#8221; &amp; &#8220;alba&#8221;. This is one of these &#8220;small games&#8221; I occasionally try to create to test myself. I think I&#8217;ll release this one when it&#8217;ll be more polished. Here are a few screens:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-1024x576.jpg\" alt=\"\" class=\"wp-image-1483\" srcset=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-1024x576.jpg 1024w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-300x169.jpg 300w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-768x432.jpg 768w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-1536x864.jpg 1536w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1-1320x743.jpg 1320w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240327_111902-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-1024x576.jpg\" alt=\"\" class=\"wp-image-1479\" srcset=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-1024x576.jpg 1024w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-300x169.jpg 300w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-768x432.jpg 768w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-1536x864.jpg 1536w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931-1320x743.jpg 1320w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240308_094931.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-1024x576.jpg\" alt=\"\" class=\"wp-image-1481\" srcset=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-1024x576.jpg 1024w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-300x169.jpg 300w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-768x432.jpg 768w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-1536x864.jpg 1536w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508-1320x743.jpg 1320w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240321_095508.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>I had to work on many NPCs and animals too. I&#8217;ll add these back into Zefyr, so that I kill two birds with one stone.<br>And I took the time to code the famous &#8220;pet the dog&#8221; interaction. Speaking of which\u2026<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">III &#8211; Zefyr<\/h3>\n\n\n\n<p>Yes, I also worked a bit on the game itself. Here are a few improvements:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564-1024x576.png\" alt=\"\" class=\"wp-image-1484\" srcset=\"https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564-1024x576.png 1024w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564-300x169.png 300w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564-768x432.png 768w, https:\/\/oneiricworlds.com\/en\/wp-content\/uploads\/2024\/04\/20240411_224801_564.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>I reused the &#8220;pet the dog&#8221; code from Lantern Island. You can now pet the dog in Zefyr too. Even if it&#8217;s more of a fennec fox actually.<\/li>\n\n\n\n<li>Descriptions for all inventory objects<\/li>\n\n\n\n<li>New footstep sound visual FX, hopefully less annoying<\/li>\n\n\n\n<li>Shadow under the character when jumping to help for precise landing<\/li>\n<\/ul>\n\n\n\n<p>And that&#8217;s it for this month. As usual, thanks a lot for your support &amp; patience !<br>Take care!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hello there ! Here come the latest news ! Last month I essentially spent my time on 3 subjects: I &#8211; Marketing And yes, you know it now, I force myself to spend more time on marketing\u2026 and boy is it difficult. I tried to optimize my reddit ads, but I was disappointed in the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1479,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[52,66,69,48,82,65,81],"class_list":["post-1477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-devlog","tag-festival","tag-marketing","tag-news","tag-petthedog","tag-steam","tag-steamer"],"_links":{"self":[{"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/posts\/1477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/comments?post=1477"}],"version-history":[{"count":2,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/posts\/1477\/revisions"}],"predecessor-version":[{"id":1485,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/posts\/1477\/revisions\/1485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/media\/1479"}],"wp:attachment":[{"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/media?parent=1477"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/categories?post=1477"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oneiricworlds.com\/en\/wp-json\/wp\/v2\/tags?post=1477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}